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Interviews

Behind the Scenes with Chris Deferio of Keys to the Shop

December 9, 2020 By Michael Leave a Comment

I first met Chris Deferio in Madison Square Park at the original Shake Shack kiosk. I had just arrived in New York with my friend Kenny Smith to compete in the World Latte Art Open Championship at CoffeeFest. It was a cold and rainy March evening, but we thought a cheeseburger would help calm our nerves before the competition. As we huddled under an awning we looked over and noticed one other person crazy enough to brave the icy rain for a Shack burger. “I think that’s Chris Deferio,” said Kenny.

Since that chance meeting, Chris has become a friend and even a sort of mentor in the coffee industry for me. For younger baristas who don’t know their OGs, I like to mention that Chris had a Latte Art instructional DVD out before I even drank coffee. Chris is now a full-time podcaster and consultant, sharing his rich coffee and managerial experience on Keys to the Shop.  I recently caught up with Chris over Zoom to learn more about his production process, and what it’s like to have more than 400 episodes out. (This interview has been edited for length and clarity.) 

I’m curious, what was the first coffee shop you had keys to? 

I guess it was my first coffee job — the one I got fired from. It was a location of a company called Arsaga’s in Fayetteville, Arkansas. It’s not an Arsaga’s anymore. That particular location has since switched hands. It was bittersweet. I deserved to be fired, I’m not going to deny it. I learned a lot from that though, and obviously, kept going in coffee. I believe that was 1999.

I’m amazed by your creative output. How many episodes are you releasing these days? 

The average is nine episodes a month. Tuesdays, which are full-length, Shift Break on Thursdays, and Founder Friday, which is the last Friday of the month.

The show kind of grew a life of its own. When I started I just wanted to do a show a week. I wanted the show to be a resource that was focused on supplying tools and great, actionable take-aways. …

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Filed Under: Interviews

Double Dutch: an interview with World Aeropress Champion Wendelien van Bunnik

November 16, 2020 By Michael Leave a Comment

Just over a year ago I traveled to Den Haag to take a course to become an authorized SCA trainer. Sitting across from me in the class was the reigning Dutch barista champion, Wendelien van Bunnik. Wendelien directs the education program at Single Estate Coffee, a coffee roaster in Maasdijk with a café in Den Haag. I recently caught up with Wendelien over email to hear about what it was like to win the World Aeropress Championship and why there’s more to the Dutch coffee scene than just Amsterdam.   

Before becoming a coffee educator you were an English teacher. Does that traditional educational background influence the way you approach coffee training?

I think so yes! There’s a big difference between having a certain skill yourself, and being able to transfer this skill to others. During my (short) time as an English teacher, I learned that you must never forget how long it takes to learn a new skill. Once you’ve mastered a skill, it’s very tempting to forget the work you put in to learn it. So when I was in front of a class as an English teacher, I already learned that it’s not about the teacher, but about the learner’s process. The difference in speed and way people learn in general is so different for everyone. It’s up to me as a trainer to figure out how people learn the best, and to remain patient and focused on their individual process. Especially in my early days, I stepped into the pitfall of thinking training was about me as a trainer, having to demonstrate my skill (and impress every one of course). Although obviously, you need to be able to demonstrate skill, it’s 100% not about the trainer, but about the learner and the goal they want to achieve….

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Filed Under: Interviews Tagged With: Aeropress, barista competitions, Wendelien van Bunnik

Should Coffee be Saved? An interview with Lucia Solis

August 27, 2020 By Michael Leave a Comment

Among the voices calling for change in the coffee industry, none ring clearer than Lucia Solis’s. As a trained oenologist who studied at UC Davis, Solis uses her expertise as a winemaker to help coffee farmers improve their fermentation techniques. In reality, the better part of a decade spent traveling to coffee mills has made Solis one of the industry’s leading coffee processing experts.

As someone who has spent most of my time in coffee on the consumer-facing side, I’ve learned a lot from Solis’s newsletter and podcast, Making Coffee with Lucia Solis. I’m grateful that Lucia made time for a call over WhatsApp, where we discussed her podcast, the devastating effects of COVID-19 for coffee farmers, and whether or not coffee should be saved.

We’ve really been enjoying, and learning a lot from your podcast. What inspired you to start it?

It was an idea I had for a few years before I got the courage to do it. In 2016 I even sketched out a few episode ideas and was trying to come up with a podcast title. When I gave my 2017 ReCo presentation I thought I had made a basic argument, I didn’t understand why people didn’t understand what I was talking about. It took me the better part of a year to understand where people’s deficiencies were. I didn’t understand why people didn’t understand me.

Eventually I realized that because I was coming from a different industry, we had very different references.

I wondered “Why are we talking about this and not that”? Consequently being an outsider gave a fresh perspective on many things the coffee industry took for granted….

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Filed Under: Interviews Tagged With: coffee processing, Lucia Solis

Enter the Roasters: Warrick Masfen and Suzi Erit Launch KungPow Coffee

September 23, 2019 By Michael Leave a Comment

Earlier this year we were at a cupping at Istanbul’s Arabica Trading House when a colorful coffee bag caught our eye. It turned out to be the first production roast from KungPow Coffee, a collaboration between South African expat Warrick Masfen and Istanbul native Suzi Erit. After finding out we liked the contents just as much as the Aqua Teen Hunger Force-esque label, we reached out to learn a little bit more about the brand. 

So, tell us about KungPow Coffee. What’s your origin story?

The idea has been around for some time now– basically since Warrick started working in the coffee industry, and then we got to the point where we asked ourselves would we rather be the head of a chicken or the tail of the bull. With the morale boost from the win at the 2019 SCA Turkey roasting championship, we set into motion our plan, to build a transparent coffee roasting company with competitive prices all while adopting a more fun and colorful vibe.

…

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Filed Under: Interviews Tagged With: Istanbul, Kung Pow Coffee

Black & White Coffee Roasters Opens in Videri Chocolate Factory

August 5, 2019 By Michael Leave a Comment

Peanut butter and jelly. Cookies and milk. Thai food and riesling. There’s a lot of classic food pairings, but perhaps none more universal than coffee and chocolate. So it’s fitting that Wake Forest, North Carolina’s Black & White Coffee Roasters recently opened their second retail location inside of bean-to-bar chocolatiers Videri Chocolate Factory. We caught up with Black & White co-owner Kyle Ramage to learn more about what he and his business partner Lem Butler have been up to in Downtown Raleigh….

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Filed Under: Interviews Tagged With: Black and White Coffee Roasters, North Carolina, Raleigh

Barista Interview: Carolina Ibarra, 2018 World Aeropress Champion

November 29, 2018 By Michael Leave a Comment

Carolina Ibarra Of all of the varied coffee competitions in the world, there’s little question which one is the most fun: the World Aeropress Championship. The Aeropress enjoys a cult-like following around the globe, and the WAC, which puts baristas head-to-head-to-head in a bracket-style tournament, does an amazing job of showcasing both the versatility of the device and the creativity of coffee professionals from around the globe. 

Barista Carolina Ibarra of the United States won the 2018 WAC in Sydney, Australia. Originally from Colombia, Ibarra started working in specialty coffee after immigrating to Los Angeles. We asked Ibarra to share her recipe and what it was like when she was crowned champion. 

First of all, congratulations on winning the World Aeropress Championship! What was it like when you heard them call your name?

The feelings when you are up there waiting for your name to hopefully be called are crazy intense. Michelle Johnson, the MC, was holding both mine and Clay’s hand, one of us was going to be the first place. …

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Filed Under: Interviews Tagged With: Aeropress, WAC

A. J. Jacobs is Thankful For Coffee

November 26, 2018 By Michael Leave a Comment

AJ Jacobs Best-selling author A.J. Jacobs is no stranger to big projects. After reading the entire Encyclopedia Brittanica for his book The Know-It-All,Jacobs spent a year trying to follow the Bible as literally as possible for his 2007 book, The Year of Living Biblically. For his most recent release Thanks A Thousand: A Gratitude Journey, Jacobs tracked down everyone involved in producing his morning cup of coffee– from the farmer to barista and everyone in between — just to say thank you. Jacobs was kind of enough to answer our questions about the book, and, of course, let of know what coffee he’s drinking these days.

First of all, congratulations on your new book. Where did the inspiration to Thanks a Thousand come from?

It started a couple of years ago. I’d read about all the many health benefits of gratitude – both mental and physical health – so I decided to say a prayer of thanksgiving before meals. But I’m not religious. So instead of thanking God, I would thanks some of the people involved in my meal. I’d say, “I’d like to thank the tomato farmer, and the cashier at the grocery store who sold me the tomato.” And one day, my 10-year-old son said, “You know, dad, those people can’t hear you. If you really cared, you’d go thank them in person.” And I thought, that’s a great idea. That would make a lovely book. So that sparked the journey….

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Filed Under: Interviews Tagged With: A.J. Jacobs

Liturgy Beverage Company to Open in Durham, North Carolina

November 12, 2018 By Michael Leave a Comment

Liturgy Beverage Company Perhaps the most rewarding part of competing in barista competitions is the camaraderie among competitors. Both years I spent on the USBC circuit I was neck and neck at regionals with Tim Jones, then of my favorite Raleigh cafe, Jubala Coffee. As I got to know Tim as a friend I learned he and his wife TiLissa wanted to open their own café. Years later, that dream is on the cusp of becoming a reality. The couple recently took to Kickstarter to raise the last $20,000 they need to cover their start up costs. I caught up with my old friends to hear about their plans to open in Durham early next year.

I know opening your own shop has been a dream for many years. What’s it like to see that dream start to materialize? 

We’ve known for several years that we wanted to create a cafe space in Durham, even before we moved here fourish years ago….

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Filed Under: Interviews

Blue Mind Roasting Expands in Indianapolis

November 8, 2018 By Michael Leave a Comment

Indianapolis, like most Midwestern cities, is modest but proud. Proud of its history, its speedway, Peyton Manning. I think the same could be said about the city’s coffee community, especially the roasters. None of Indy’s roasters are nationally known, but they don’t need to be. They’re content to roll up their shirtsleeves, put their hands to the plow, and get to work. A growing part of the Indy roasting scene is husband and wife duo Andy and Sarah Hassler, who roast coffee out of their garage under the name of Blue Mind Roasting. I know Andy through a mutual friend (and occasional Coffee Compass contributor), and have been watching their business grow from a distance these last few years. I caught up with Andy over email to hear about their recent expansion.

I think a lot of people dream of roasting coffee in their garage, but you’re actually doing it. What inspired you to start Blue Mind? 

Well, interestingly, it was never really a dream of mine. I kind of stumbled into coffee roasting. I always loved drinking it and learning about it, but I never thought I’d be roasting it, let alone roasting it for a living. But after trying it as a hobby, I was hooked. And when other career plans seemed to be taking a turn, it felt like the right time to take a leap of faith and start the business….

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Filed Under: Interviews, Stories Tagged With: Coffee Roasting, Indianapolis

James Hoffmann on the World Atlas of Coffee, Second Edition

November 5, 2018 By Michael Leave a Comment

James Hoffmann

If there’s only one book on your shelf about coffee, there’s no doubt in our mind which one it should be: The World Atlas of Coffee by James Hoffmann. Hoffmann, famously, is the co-owner of London’s Square Mile Coffee Roasters and the 2007 World Barista Champion. His popular Youtube channel has changed the way we use our French press, helped us keep chaff off our counter, and given us some candid commentary on everything from “specialty” instant coffee to new products. Hoffmann’s groundbreaking book is now available in a second edition, which includes six new country profiles. Hoffmann was gracious enough to answer a few questions we had about the book. 

First of all congratulations on the second edition of The World Atlas of Coffee. How long has the second edition been in the works?

In some ways work started on the second edition the moment the first was released. I kept a running file of people’s feedback, captured little tiny errors or things I wanted to improve. The edition was actually commission over 18 months ago. The nature of books like this – very heavily illustrated – is that they need to be wrapped up nearly six months before publication, so there’s weird period of nearly half a year after you’ve finished the work before you can really talk about it….

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Filed Under: Interviews Tagged With: books, James Hoffmann, World Atlas of Coffee

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